Benjamin Ang

Author

Benjamin Ang is the Creative Director and founder of Genesis Motion Design. He has more than 10 years of experience leading motion graphics, animation, and design work for brand, campaign, and product storytelling. Since founding Genesis in 2015, he has directed work across explainer videos, social content, branded motion systems, and large-scale campaign launches. Benjamin also speaks with clients and teams on motion design strategy, production planning, and how animation helps brands communicate complex ideas with clarity.

How to Create a Brand Video That Converts

A brand video is no longer a luxury — it is the most powerful tool in your marketing arsenal. Studies show that…

Motion Graphics vs Animation: What Is the Difference?

What Is Motion Graphics vs Animation? If you have ever watched an explainer video, a social media ad, or a film title…

How Long Does It Take to Produce an Explainer Video? A Timeline Guide

How long does an explainer video take? Realistic explainer video timeline (2–12 weeks), production stages, and tips to speed up video production time.

Motion Graphics Briefing: How to Brief a Motion Graphics Studio

Motion graphics briefing made simple. Learn how to brief a motion graphics studio with clear goals, scope, timelines and budget to get better work.

What Is Kinetic Typography? Moving Text That Makes Brands Memorable

Learn what kinetic typography is, when to use it, and how moving text design helps brands explain ideas clearly, quickly, and memorably.

Genesis API Test — Hermes Auth Confirmed Working

WordPress REST API is fully operational with the new Hermes app password. Benjamin AngBenjamin Ang is the Creative Director and founder of…

Explainer Videos: Why They Work and How to Get One

Explainer videos increase conversions by up to 80%. Here is how they work, what they cost, and how to get one made in Singapore. Complete guide from Genesis. (157 chars)

Social Media Video: Content That Gets Watched

How to create social media video content that stops the scroll. Platform-specific tips for TikTok, Instagram, LinkedIn and YouTube from a Singapore agency. (156 chars)

What Is 3D Animation? A Guide for Businesses

What is 3D animation and how do businesses use it? From product visualisation to motion graphics — a practical guide from a Singapore 3D animation studio. (155 chars)