Archive:

SFX Explained: The Magic Behind Special Effects

Ever wondered how those mind-blowing explosions, realistic makeup transformations, or fantastical miniature sets come to life on screen? You’ve got SFX (special…

The Power of Animation in Advertising: Why It Works and How to Use It

Remember the dancing M&M characters or the heartwarming adventures of the Coca-Cola polar bears? From catchy jingles to beloved mascots, the animation…

Levelling Up: A Guide to Winning eSports Marketing Campaigns

Not too long ago, it would have been impossible—almost laughably so—to convince an audience that you could make pro-level money from playing…

Creative Advertising: from ideas to impactful campaigns

Ever seen an ad that made you laugh, cry, or immediately want to buy the product? In today’s visually-saturated market, creative advertising…

What is VFX? A Beginner’s Guide to Visual Effects

Remember that jaw-dropping scene in your favourite sci-fi epic? The one where spaceships soared through swirling nebulae, defying reality as they battled…

A Guide to Event Animation: Elevating Events with Animation

In today’s visually driven world, static events simply won’t cut it. To truly captivate audiences and leave a lasting impression, event organisers…

The power of animation in marketing: Captivate your audience with marketing animation

The marketing landscape is a battlefield of attention. In a world saturated with content, brands need to find fresh and dynamic ways…

Elevate event engagement with animation and motion graphics

In a world of visual bombardment, events need an extra edge to cut through the noise and truly engage attendees. That edge…

Elevating eSports with high-quality video production

In the vibrant realm of eSports, the amalgamation of competition, skill, and entertainment has catapulted it into a global phenomenon. Amidst the…

How to make an explainer video: Creating engaging explainer videos

In the digital age, where attention spans are as fleeting as the swipes on a screen, capturing and maintaining audience engagement has…