2D Animation Motion Graphics Social Media
Gentari’s Mission
Client
Gentari
Agency
Semicolon
Production
Genesis Motion Design
Year
2022
01.-
The Brief
An energy transition company approached Genesis to create a brand anthem that would communicate their mission and values to investors, partners, and the general public. The film needed to convey authenticity, purpose, and a compelling vision for a sustainable energy future.
02.-
The Approach
We adopted a cinematic documentary-style approach with atmospheric lighting, subtle camera moves, and human-centred narratives that grounded the company's sustainability mission in real-world impact. The brand anthem film was supported by stakeholder presentation assets and a social media storytelling series — together building a cohesive narrative that strengthened investor confidence and generated positive media coverage of the brand's sustainability journey.
