3D Motion Graphics
Algorithms
Client
Mediacorp
Agency
Genesis Motion Design
Production
Genesis Motion Design
Year
2018
01.-
The Brief
An educational media platform commissioned Genesis to create an animated series that makes complex algorithmic concepts understandable and engaging for a general audience of lifelong learners. The goal was to demystify how algorithms shape our daily lives and make computer science accessible to everyone.
02.-
The Approach
We designed an infographic-inspired visual language with data flow visualisation, node-graph animations, and a warm, accessible colour palette that made abstract concepts feel tangible. The series of short animated episodes translated complex topics into visually engaging narratives, supported by interactive web animations and social media explainer snippets that extended the learning experience beyond the screen.