2D Animation Motion Graphics
Urban Rivals Classic
Client
Acute Games
Agency
Genesis Motion Design
Production
Genesis Motion Design
Year
2020
01.-
The Brief
When French studio Acute Games got in contact to create a feature film for their indie trading card game, Urban Rivals, they expressed a desire to have their characters really be brought to life based on the distinct artwork that set itself apart visually from the competition.
02.-
The Approach
We knew it was the perfect opportunity to go rogue and play up an urban street and cyberpunk art style. From drawing the cityscape from scratch, to reinventing and illustrating some of the game’s key characters in battle—we pumped Clint City with trailblazing, pill-popping power. This was met with enthusiastic response, channeling 100,000 views across Acute Games’ social channels.
